Better customer & user experiences. Better business results.
Hi, I’m Florian. I help organisations understand and solve problems by shaping product and service priorities that improve experiences and deliver business results.
In online retail, I helped increase revenue by making desired products easier to find and buy. In accounting software, I helped improve onboarding and give customers reasons to stay. In logistics, my team improved parcel services and reduced costs.
Focus on the right problems.
Use customer evidence to decide where to invest, what to improve and when to stop.
Give teams a shared direction.
Define how customers should be better off, so teams can agree on priorities and make clearer decisions.
Measure the difference.
See whether improvements help customers succeed, increase revenue, strengthen retention or reduce costs.
What’s challenging you in UX or CX?
Kent Mattson
Sales Manager
Florian has the ability to identify improvement points not only for the enduser but also for the company as a hole. With great humility and professionalism, he breaks down the process so that even I understand the importance of change and refinement. Priceless for me in the role of sales manager.
Always generous with his great knowledge and very involved in the task, but also in the well-being of colleagues and friends. Florian goes the extra mile.
Thank you Florian for many great insights.
I can with highest regard recommend Florian.
Sigurdur Helgason
Senior management consultant within Agile, Lean, E-commerce and Digital Transformation
I've seen Florian not only excel at the core elements of his job but also learn other tasks that extend well beyond the scope of his role, like coaching merchandising teams, planning design sprints, leading workshops, and even championing our company's new eCommerce platform.
That's one of the things that's so remarkable about Florian.
He demonstrates not only mastery for his core competencies, but also the ability to take on new projects that are both difficult and critical to the company's growth. In fact, he lead setting up/designing services and experience of our new eCommerce platform aligned with sharp increase in sales growth and employee satisfaction.
This rare mix of productivity and ambition sets a great example for the rest of the company, and explains why everyone loves working with Florian -- no matter their position in the company.
While Florian's work has continued to pay dividends long past his tenure here, I certainly miss working with him every day. I have only optimistic predictions for his career trajectory.
Tatjana Evertsson
IT Project Manager
Besides being a nice and loyal collegue, Florian is an expert in the area of User Experience design, genuinly interested and passionate about his job. He has successfully introduced the area of User Experience design at NetOnNet and initiated several improvements that have resulted in becoming one of the best e-commerce sites for consumer eletronics.
I can highly recommend Florian. He is a nice guy, team player and would make a great asset to any organization.
